How our search engine marketing team can help
EcommerceKey offers a fully integrated and holistic approach to search engine marketing which looks at the bigger picture to exceed business requirements. The two main disciplines of search engine marketing are search engine optimisation (SEO) and pay-per-click. (PPC)
While they are separate approaches, each compliment the other when combined in a single integrated marketing strategy. You can find out a little bit more about each of these approaches offered by our agency below.
Search Engine Marketing
We work closely with you to understand your unique businesses challenges & objectives, before developing a bespoke search engine marketing strategy for your brand. We will advise on the best approach, whether it's PPC, SEO or a combination.
Search Engine Optimisation
Everyone wants to be top of the search results, but you have to deserve to be there. Our SEO service is designed to make you remarkable, increasing visibility within the organic search results to deliver targeted traffic to your website in the long-term.
Pay-per-click advertising gives businesses the opportunity to appear within the search results immediately & provides the advertiser with complete control over the keywords, adverts & budget. The ability to track conversions & attribute value means it is one of the most effective ways at reaching your audience.
Content Strategy & Marketing
Creating compelling & valuable content, both onsite & distributing it through a variety of online channels, is essential to reach your target audience & influence them. Our team of creatives will work with your brand, developing content strategy built around your own customer's personas & journey.
Social Media Strategy
We help you set clear social objectives without taking ownership or managing your accounts directly. This enables you to engage with your audience across social networks & platforms, developing meaningful relationships & influencing behaviours for your brand.
Analysis, Analytics & Reporting
We love to analyse data to find insights, whether it's about your users, customer journey or attribution. We believe this is the only way to get the very best out of your search engine marketing campaigns & understanding their real value.